Advertising

[Chips]

I am in the planning stages of a startup windshield repair business. I am not planning on doing the tent thing as I have a life and would rather do repairs by appointment. This means my major source of business until word of mouth kicks in, will be advertising. there are several direct mail ad mailers in this area. And I am considering using one of them to get my name in front of potential customers in my service area. We also have ads on the side of bus shelters which I am considering. Of course On-line advertising/marketing, website and vehicle graphics are a given.

My question is what local advertising has worked for you, and what would you advise that I avoid.

I am in the northern Colorado front range area. Just in case you do not want to give advice to your local competition.